About Us
Passionate craftspeople dedicated to bringing the beauty of nature into indoor spaces.
From Nature to Your Space
Luxuryrealreal was founded with a simple belief: that everyone deserves to feel connected to nature, even when spending most of their time indoors. Based in Telford, we serve clients throughout Great Britain.
What began as a personal passion for botanical art has grown into a dedicated studio creating bespoke moss installations for homes, offices, restaurants, and public spaces. Each piece we create reflects our deep respect for natural materials and our commitment to exceptional craftsmanship.
Our preserved moss walls require no maintenance, last for years, and bring genuine tranquility to any environment. We take pride in helping our clients create spaces that inspire calm and connection.
What We Stand For
These principles guide everything we do at luxuryrealreal.
Sustainability
We source all materials from managed forests using responsible harvesting practices that allow for natural regeneration.
Quality
Every installation is handcrafted with meticulous attention to detail, using only premium preserved botanical materials.
Partnership
We work closely with each client to understand their vision and deliver results that exceed expectations.
Meet the Craftspeople
Skilled artisans who bring your moss wall visions to life.
Oliver Pembroke
Founder
Charlotte Whitmore
Lead Designer
Marcus Crawley
Master Craftsman
Abigail Redfern
Installation Lead
How We Work
From first contact to final installation, we ensure a seamless experience.
Listen
We take time to understand your space, your vision, and your practical requirements.
Design
Our creative team develops concepts that align with your aesthetic and functional goals.
Craft
Each piece is handmade in our Telford studio using traditional techniques and premium materials.
Install
Our professional team ensures perfect placement and a flawless finish in your space.
Where We Work
From our base in Telford, we serve clients throughout Great Britain.
West Midlands
Our home region, including Birmingham, Wolverhampton, Coventry and surrounding areas. Same-week consultations available.
Greater London
Regular service to the capital for commercial and residential projects of all sizes.
Northern England
Manchester, Leeds, Sheffield, Liverpool and beyond. Growing number of projects throughout the North.
Nationwide
We travel across Great Britain for larger commercial installations. Contact us for availability.
Why Choose Us
Quality Materials
Only premium preserved moss and botanicals
Experience
Dedicated expertise in moss installations
Full Service
Design to installation handled in-house
Client Focused
Personal attention on every project